The video begins in a quiet bedroom in the early morning. A bedside alarm clock changes from 6:59 to 7:00 and chimes, before the shot cuts to curtains gently blowing in the morning sunshine, and a kettle coming to the boil.
A woman puts on a violet-colored, ear-cuff style earbud called “LinkBuds Clip” and gently taps it twice. A chime sounds and light-pop background music starts.
On the screen, the title “new clip-type open earbuds” appears as the video cuts to a series of close-up shots of three further people—a women and two men—each wearing LinkBuds Clip in different colors.
Transitioning through another shot of morning sun shining through a tree, we return to the first woman, dancing to music in her room.
The title “Wear music all day” appear.
The title changes to “Hear it all with open-ear design” as, in the kitchen, the sound of a kettle boiling is heard. The woman notices the sound and moves to pour a cup of coffee.
She takes a bite of toast, then steps outside.
We cut to a her walking through the city, dressed stylishly and still wearing her violet LinkBuds Clip. City sounds can be heard as she walks, as the title “Connect to the world” appear.
The shot transitions to a train station, where a large clock shows the time as almost 9:00 PM.
We see one of the men from the earlier shot, walking through the station in casual clothes, and wearing beige LinkBuds Clip.
Titles read “Switch listening modes to match the scene”, then “Voice Boost for noisy situations” as her taps the earpience and a chime and “Voice Boost” notification are heard.
He enters a crowded elevator, and the title “Sound Leakage Reduction when privacy matters in quiet places” are displayed along with graphics to highlight the small amount of sound leaking from his earbuds.
A man next to him has even more sound leakage from his ear-cuff style earbuds.
The main character taps his LinkBuds Clip, and a clime plus a “Sound Leakage Reduction” notification are heard, with the sound leakage graphics also reduced.
The scene cuts to another desktop clock, reading 3:15 PM. We are now in an office where the second man, dressed in office-casual attire, works on a laptop while wearing black LinkBuds Clip.
A close-up shot of his ear and the earbuds is accompanied by the title “Compact yet rich sound”.
A colleague behind him turns to speak to him, and the LinkBuds Clip’s open ear design allows him to easily hear it and turn around to respond.
A close-up shot shows his smartphone on the desk ringing. The title “Multipoint Connection easily swap devices” appear.
He looks down at his phone screen, answers the call, and places the phone back on the desk. As he continues his phone conversation, the show tightens and the title “Clear call with bone conduction sensor and 2 mics” appear along with a visual showing sound waves traveling from his throat to the headphones.
The scene changes again, to the second woman, checking her smartwatch as she starts a run. The watch shows 17:03.
She wears green LinkBuds Clip and jogs lightly in the park in sporty clothes.
The title “Light and stable even in action” appears.
A bicycle approaches from behind and, hearing it through the open earphone design, she moves aside.
The camera zooms in closer as the title “Adjustable Fitting Cushions to fit all ears, in any situation” appears.
Arriving at a fountain in the park, she slows and a close-up shot shows her sweating as she pauses for a drink of water, under the title “Water resistant with IPX4”.
We then cut to a montage of the previous LinkBud Clip wearers, with the title “Accessory-like design to fit any style with four color variations”.
The man in the office with black LinkBuds Clip.
The man from the train station walking through town with beige LinkBuds Clip.
The first woman walking through town with violet LinkBuds Clip.
The city transitions from evening to night.
Then the first woman returns home, still wearing her violet LinkBuds Clip.
The title “All-day comfort you won’t even notice” appears.
She turns on the room light, brushes her teeth, and smiles while looking at her smartphone in bed.
The title “9hr Long Battery 37 hr with charging case” and “Quick Charge 3 min = 1 hr” appear.
The LinkBuds Clip are shown charging in their case.
The bedside clock changes from 22:06 to 22:07.
Tiles of all four characters are shown together under the title “Part of you. Open to life.”.
The video closes with the four colors of LinkBuds Clip floating on a white background with the “LinkBuds Clip” logo, followed by the Sony animated logo.